International Journal of Management

This article has examined how behavioural macroeconomics can help to explain economic effects in emerging economies and extends the study to the interactions between sentiment shocks, policy transmission and market volatility. But in addition to traditional macroeconomic fundamentals, consumer confidence and investor expectations and uncertainties will play an important role in how effective monetary/fiscal policy will be in the future. The potential multiplicative nature of behavioural reactions, the implications for financial stability and the implications for the policy outcomes are emphasised. The authors conclude that integration of behavioural indicators into the economy's macroeconomic policy-making process can enhance policy credibility, help make economies more resilient and facilitate the sustainable growth of more interconnected emerging market economies.

Among the many formats reshaping Indian retail, quick commerce (Q-commerce) stands out as the fastest expanding, built around the promise of getting groceries and everyday essentials to a customer's door in ten to twenty minutes via a tightly packed grid of neighbourhood 'dark stores'. Eternal Ltd. (previously known as Zomato) owns Blinkit, which sits at the top of this category countrywide, commanding an estimated 45-50% of GMV as early 2026 figures show. This paper turns its attention to how that nationwide story is unfolding at city level in Jaipur, Rajasthan — a Tier-2 metro of close to 4.6 million residents that has become a live battlefield among Blinkit, Zepto, Swiggy Instamart and Flipkart Minutes. Relying on secondary sources — industry reports, dark-store mapping records and peer-reviewed research on Q-commerce uptake — together with a proposed instrument for primary data collection, the paper unpacks what pushes consumers toward adoption (convenience, delivery speed, pricing and how easy the app is to use), does so through the lens of the Stimulus-Organism-Response (S-O-R) model, and weighs Blinkit's competitive footing in Jaipur against its rivals. What emerges is that Blinkit runs the widest dark-store network in the city (38 of the 91 quick-commerce stores mapped, close to 42% of the local total), which largely echoes its nationwide lead, while also suggesting that local variables — digital literacy, income levels, neighbourhood density — could shape adoption in a Tier-2 setting quite differently than they do in metro markets. The paper wraps up with practical implications for Blinkit's management and lays out directions for a future Jaipur-specific primary study.

As a vital part of national economic activity and one of the most resource intensive industries in India, the Indian textile and apparel sector is also one of the most important sectors in terms of sustainability transformation with great environmental and economic implications. This paper offers a comparative analysis of sustainability practices of five of India’s largest textile-linked corporations: Arvind Limited, Welspun Living, Vardhman Textiles, the Raymond Group, and Grasim Industries (through its Birla Cellulose business), focusing on their efforts toward renewable energy adoption, water stewardship, decarbonization, circularity, certification and sustainable sourcing. Analysis of corporate sustainability reports, Business Responsibility and Sustainability Reports (BRSR) filed as per Securities and Exchange Board of India (SEBI) mandates and independent ESG assessments, shows alignment on science-based climate targets, water-recycling infrastructure and third-party certification while divergence in the pace, scale and verification rigor of implementation exists. The paper further contextualizes these corporate initiatives in the sector’s structural sustainability challenges, including water intensity, effluent pollution, low textile-waste recycling rates, and greenwashing risk. It concludes with recommendations to improve comparability, assurance, and small-and-medium enterprise (SME) participation in the sector’s sustainability transition.

Financial inclusion has emerged as a critical driver of inclusive economic growth and poverty reduction in India. Despite substantial progress in expanding bank account ownership, meaningful financial inclusion remains a complex and persistent challenge. This paper examines financial inclusion through the theoretical lens of Rittel and Webber’s concept of “wicked problems,” emphasizing its multidimensional and interconnected nature. The study evaluates whether government-led financial inclusion initiatives have translated access to formal banking into financial resilience, financial health, and financial well-being. Particular attention is given to the Pradhan Mantri Jan Dhan Yojana (PMJDY) and the Jan-Dhan-Aadhaar-Mobile (JAM) Trinity as major instruments of financial inclusion. The paper highlights the substantial expansion of PMJDY accounts, deposits, RuPay cards, digital transactions, and Direct Benefit Transfers. However, account ownership and access alone may not adequately capture the effectiveness or sustainability of financial inclusion. To address this gap, the study proposes an Antecedents–Consequents–Mediators–Moderators (ACCM) framework for analysing the drivers, outcomes, mechanisms, and contextual conditions of financial inclusion. The paper argues that financial inclusion requires greater emphasis on effective usage, financial literacy, digital access, and financial well-being alongside universal access. It concludes that addressing financial inclusion as a wicked problem requires coordinated, adaptive, and socially responsive approaches involving government, banks, and other stakeholders.